A terrifying scene unfolded as a sea of people crammed into the five floors of the shopping mall, everything becoming chaotic due to Zhang Ling Hach's appearance.
Crowds gathered throughout the night to meet the actor at BELLE's fashion event.
The uproar surrounding the "foundation general" scandal seemed likely to significantly impact Zhang Linghe's image, but the reality showed the opposite. While his film career may have been marred by controversy, the commercial appeal of the 1.88m tall actor remains almost undiminished, especially in the fashion and advertising fields.
Recently, the Chinese footwear brand BELLE, where Zhang Linghe serves as Brand Ambassador, held a meet-and-greet event combined with a livestream on the afternoon of April 17th at a shopping mall in Shenzhen. From the moment the announcement that the actor would be appearing at 3 PM was made, the atmosphere heated up by the hour.
Zhang Linghe is currently the brand ambassador for Belle Fashion Group, a large footwear and apparel fashion group based in China.
According to reports, a large number of fans had arrived the night before to queue for spots. As the show approached, the scene became chaotic as thousands of fans swarmed inside, jostling for good positions, creating a scene reminiscent of the standing area at a major concert.
The scene depicts a chaotic crowd scrambling for a spot before the main character appears.
With the stage set up in the central hall, all five floors of the shopping mall were packed with people. The corridors and railings were covered with fans, creating an overwhelming sea of people rarely seen at offline events. When Zhang Linghe officially appeared, security forces had to work at full capacity to ensure the safety of the area where the actor moved.
Despite the ongoing controversies, Zhang Linghe's composure at events remains unwavering.
Surrounded by a throng of fans, the "Jade Axis" heartthrob maintained his impeccable style with striking visuals. He wore a sharp pinstripe suit, paired with a collection of jewelry and watches from BVLGARI, highlighting his elegant and sophisticated image. His confident demeanor, bright gaze, and friendly, endearing gestures earned him absolute admiration from the fans present at the event.
The friendly actor interacted with fans present at the scene.
Fashion events seem to be where Zhang Linghe feels most comfortable showcasing his visual strengths.
| The actor was asked to interact with the large crowd of fans at the shopping mall. |
Before the controversies surrounding the pressure to maintain a certain image erupted, Zhang Linghe had a fairly successful start to 2026 commercially. He successively became the Brand Ambassador for BVLGARI in mid-January, followed by the Spokesperson for PUMA in China in March, just before the airing of the drama "Jade Axis". In addition, his dual ambassador contract for fashion and fragrance with Gucci remained stable from 2024.
The series of photos from the studio were provided as a convenient way to "complete the job" for BVLGARI.
Signing numerous lucrative contracts at a young age was once considered a significant pressure for the actor. However, judging from what happened at this event, it's clear that Zhang Linghe's appeal lies not only in his on-screen persona but also in his ability to generate public attention—a crucial factor in maintaining his position in the fiercely competitive Chinese entertainment industry.
The dazzling scene was captured when Zhang Linghe was the main character of the Lancome event in May 2025.
The brand's appeal shows no signs of diminishing after the recent controversies surrounding this top star born in 1997.
Photo: Weibo, Instagram